Figma's stock price fell nearly 20% after its first earnings report, and Cathie Wood's Ark Invest stepped in to buy the dip.

The online design software company Figma's stock price fell nearly 20% to $54.56 after announcing its first quarterly earnings report since going public. Despite the sluggish market sentiment, ARKW ETF under Cathie Wood's Ark Invest was reported to have bought over 100,000 shares of Figma stock. This "buy the dip" behavior is seen by analysts as a typical "Cathie Wood-style operation"—that is, increasing the position in high-growth stocks during a downturn to show confidence in their long-term disruptive potential. Figma's revenue for the quarter was $249.6 million, a year-on-year rise of 41%, but high expenses and lower-than-expected profit guidance (adjusted operating income of $90 million to $100 million) raised investor concerns about its ability to sustain growth. Additionally, Figma disclosed that it holds approximately $90 million in Bitcoin through the ETF, which analysts believe reflects the company's awareness of macroeconomic trends rather than a change in its core business risks.

Figma's stock price fell big dump after the financial report, ARK invested by buying the dip.

After online design company Figma announced its first quarterly earnings report since going public, its stock price fell nearly 20% on Thursday, closing at $54.56.

Despite the big dump in stock prices, the ARKW ETF led by Cathie Wood's Ark Invest has been disclosed to have bought over 100,000 shares of Figma stock by the Ark Invest Tracker X account. However, this disclosure has not yet been independently confirmed by Ark Invest's public documents.

This stock buying strategy is consistent with Ark Invest's past behavior, which is to increase the position when high-growth stocks show weakness. Dan Dadybayo, Head of Research and Strategy at Unstoppable Wallet, stated that this purchase is "Cathie Wood's textbook operation: capitalizing on volatility and supporting companies she sees as long-term disruptors." He mentioned that in July 2025, Ark Invest bought about 143,000 shares of Tesla stock after the company's earnings report triggered a sell-off.

Dadybayo added that despite the fall in stock prices and the sell-off, ARK Invest seems to be "indicating a belief that Figma's moat in collaborative design, product momentum, and high profit margins outweigh short-term execution risks." This stance may "redefine this pullback as an overreaction" and "attract other long-term oriented investors focused on growth."

Financial Report Data Analysis: High Revenue with Low Guidance

Figma went public in July 2025, with reports showing its revenue for the quarter at $249.6 million, a 41% increase year-over-year. However, rising expenses and narrowing profit margins raised doubts about its ability to sustain early growth momentum, leading to a decline in stock prices. The company forecasted adjusted operating income of $90 million to $100 million, a guidance that erased a significant portion of its premium after the IPO.

Figma holds Bitcoin: Strategic Macro Allocation

The company also disclosed that it holds approximately 90 million dollars in Bitcoin through an ETF. However, CEO Dylan Field insists that Figma is not a "Bitcoin holding company," but rather focused on design.

Dadybayo analysis states that although Bitcoin held by Figma accounts for about 6% of its total assets, this "has not fundamentally changed its risk profile." On the contrary, holding Bitcoin indicates that companies incorporating digital assets into their balance sheets are "recognizing macro trends."

He explained: "This is emotion-driven: when the founder of a major design company holds Bitcoin, it indicates that he is making the right positioning, but it does not mean that Figma is turning into a cryptocurrency company."

Conclusion

ARK Invest quickly took action after Figma's stock price fell sharply, once again demonstrating its investment philosophy of "buying undervalued growth potential". Although Figma's short-term profit guidance disappointed the market, its market position in collaborative design and robust revenue growth still attract long-term investors. At the same time, Figma's holdings in Bitcoin also reflect mainstream technology companies' tendency to hedge macro risks and embrace the trend of digital assets. In the future, the stock price trend of Figma will depend on its ability to overcome short-term operational challenges, as well as the broader market's long-term valuation of high-growth technology companies like it.